Not just a Tower Company
Rai Way is a digital infrastructure operator and media service provider for content distribution
It is the sole operator of the radio and television broadcasting networks that carry the signals of RAI, whose social function of public service it guarantees by providing 99 percent population coverage on the DTT (Digital Terrestrial Television) platform.
Listed on Euronext Milan since 2014, Rai Way has an extensive presence throughout Italy with around 600 employees at its headquarters in Rome and 21 regional offices, more than 2,300 telecommunication towers, a transmission network of radio links, satellite systems and around 6,000 km of proprietary fibre optics and 3 control centres.
As part of its asset portfolio diversification strategy, Rai Way is also developing a Data Center network spread throughout the country, serving large and small businesses and public administrations seeking colocation services for their servers. The first 5 edge data centres are in operation and are being marketed.
Rai Way's infrastructural assets, excellent technological and engineering know-how, and high level of professionalism make it the ideal partner for companies seeking integrated solutions for the development of their network, as well as for the management and transmission of data and signals.
Our Assets
- more than 2,300 towers, the best broadcast infrastructure in Italy, providing the hosting services to anyone who wants to build broadcast and transmission networks covering suburban and rural areas
- Broadcast networks (active equipment): 3 DTT networks and 7 national radio networks for RAI, as well as 8 regional networks for leasing broadcast capacity to local broadcasters
- An extensive transmission network that includes more than 6,000 km of proprietary fiber optics spread throughout the country and high performing, further redundant and extended by more than 500 routes in radio links and satellite systems
- 3 control centers, which provide internal and direct oversight of characteristic activity and security
- An extensive portfolio land plots, distributed nationwide and equipped with electrical infrastructure and connectivity
- A distributed and local presence of technicians and engineers, enabling direct management of assets
- A robust and loyal customer base, including RAI, regional and local broadcasters, telecommunications companies, industrial enterprises, and public administrations
- A Data Center network which will consist of a hyperscale and regional Data Centers distributed throughout the country, serving cloud operators, large and small enterprises and public administrations. To date, the network consists of the first 5 edge Data Centres, located in the regions of Northern Italy
- A Content Delivery Network (CDN) to improve video and data delivery performance over IP protocol whose superior functionality and performance in terms of latency and backbone decongestion has been confirmed by successful tests with some of the leading national and international content providers.
Content distribution: what we do
A unique business model
In the area of Media Distribution Services on the DTT platform, Rai Way's business model is unique and differentiating.
In addition to ownership of the passive infrastructure (the transmission towers), Rai Way also combines ownership of the active equipment installed on the towers themselves and normally owned by customers and, in the case of regional networks, the frequencies on which content providers' channels are carried.
Through this approach, the Company is able to ensure an end-to-end broadcasting service that is constantly in step with technological and network evolution, environmentally friendly, and able to take advantage of growth opportunities related to coverage extension and innovation in the industry.
- Management of TV and radio signals, taken from production centers and delivered to the end user in accordance with the Service Agreement, effective July 1, 2014 with a term of 7 years, extendable for two additional periods of 7 years each
- Provision of so-called New Services, related to the development of new networks or transmission technologies and standards
- Rental of transmission capacity for local digital terrestrial broadcasting of regional TV channels
- Transport of television and radio signals (signal distribution)
- Digital terrestrial and satellite broadcasting (signal broadcasting)
- Local, national and international services
- Turnkey solutions for broadcast and transmission networks
- Connections between major event venues (national and international) and client offices
- Range of solutions between permanent and "ad hoc" connections, e.g., Venice Film Festival, Serie A Italian soccer, Fifa World Cup
- Consulting and technical support services, including: technical and feasibility studies, electromagnetic emission measurement, interference assessment, infrastructure design and construction, installation and maintenance of active equipment
- Withdrawal of content from content providers
- Widespread distribution on Internet Service Provider (ISP) networks, reaching end users
- Carrier-neutral solutions optimized for low-latency distribution of video content (e.g., linear streaming, gaming)
Digital infrastructure: what we do
- Hospitality on radio transmitter towers
- Installation and maintenance services
- Customer Base: mobile and fixed telephone operators, public administration, broadcasters, corporate customers
- Data transport services over fiber optics or radio links, primarily for carriers in wholesale optics
- Flexibility to quickly extend coverage even in white and gray areas by integrating wireless technology (to be installed on proprietary sites)
An infrastructure of interconnected data centres is being built - to date comprising 5 edge data centres already in operation- providing the following services:
- Colocation
- Virtual Private Cloud
- Cloud Object Storage
- Intra-Data Center connectivity and connectivity to the public internet
- 244.4 mln/€ Distribution of Media Content
- 31.7 mln/€ Digital Infrastructure
