New services and Innovation

Innovation at the heart of our strategies

Innovation, research and digital transformation

To us, innovation, research, and digital transformation are strategic tools with which to value our company knowledge and technological assets. The markets we operate in are greatly evolving.That’s why innovation and expansion of knowledge are guiding factors through which we can pursue our objective: to develop new business models capable of generating long-term value for our stakeholders. At the same time, this guarantees security and reliability in our activities.

Innovation for Sustainability

Developing innovative technology and contributing to the digitalisation of our country is one of the 6 strategic guidelines in our Sustainability Plan.

Reinforcing digital innovation abilities
Facilitating a digital evolution for the company and its stakeholders

Investing in research and development for innovative applications for infrastructures


  • Invest around 200 million in technological evolution projects and digital Transformation

Research, Scouting and Experimentation

Preparing the company for mid- to long-term change. This is the objective of Rai Way’s Innovation and Research structure.

Digital Transformation

Improving internal processes and enabling new services: this is a necessity which involves infrastructure, platforms, and people. All of this is embodied by the Digital Transformation process.

By 2023, we intend to complete our current investment activities, which began in 2020; the sum, which totals more than 200 million Euros, has been applied in favour of technological evolution, innovative projects, and the digital transformation. In this way, we have been able to predict any changes in the market through initiatives which have solidified our competitive advantage.

The re-farming process is crucial to our Industrial Plan. Freeing up frequency band 700MHz and consequently upgrading the technology (DVB-T2) and the standards (HEVC) of digital terrestrial broadcasting networks – as well as extending coverage – requires a significant investment of around €150 million.

The role of Rai Way for the New Digital TV

News and communications

All news and official communications from the Rai Way universe.